Episode 58 - Marki Lemons Ryhal

Leveraging AI in Real Estate

Recently, James Dwiggins and Keith Robinson were joined by Marki Lemons Ryhal, Speaker & Author. The focus of the conversation? Leveraging AI in real estate. Let’s dive into the insights and how it can help your business.

The Power of Real Estate Podcasts and Blogs

  • YouTube University: Did you know that YouTube drives a whopping 74% of the traffic to ChatGPT? Marki recommends heading over to YouTube to catch some of the best real estate blogs and podcasts out there.
  • Content Creation: With real estate for sale being a hot topic, creating consistent content is crucial. Aim for 1066 words daily to differentiate yourself from the competition. Remember, your recent trip to Tulum isn’t content—unless it’s a relocation or resort sales post!

Mastering Real Estate Trends

  • Local Content: Hyper-local content is key. Offer solutions to local community issues to attract potential clients searching for real estate listings.
  • Real Estate Investing: Stay updated on real estate trends and market shifts. Investing in real estate is not just about buying and selling; it’s about understanding the market’s pulse.

Building Relationships Through Outreach

  • Personal Touch: Marki’s top tip? Reach out to eight people by 8 a.m. daily. Slide into those DMs and connect based on their family, occupation, recreation, and dreams. It’s not just about selling real estate; it’s about building relationships.
  • Networking: It’s not just about knowing real estate agents near me or real estate companies near me; it’s about connecting with the right people in the industry. Utilize platforms like LinkedIn to expand your network.

Embracing Real Estate Technology

  • Direct Messages: In today’s fast-paced world, people respond faster to DMs. Catch them where they are and engage in real-time conversations.
  • Tech in Real Estate: From real estate technology powering AI tools to real estate courses online, staying tech-savvy is no longer optional. It’s essential.

Simplifying Real Estate Strategies

  • Simplicity is Key: As Keith Robinson pointed out, the simplest strategies can often be the most effective. Talk to eight people before 8 a.m., and watch how the rest of your day falls into place.
  • Stay Updated: Whether it’s real estate laws, real estate taxes, or real estate financing, staying updated on industry news is crucial for success.

By embracing content creation, mastering local trends, and leveraging technology, you’re not just surviving—you’re thriving. And let’s not forget the power of genuine outreach and networking. It’s these simple yet effective strategies that set you apart in the competitive world of real estate.

Take these insights to heart, implement them in your daily routine, and watch your real estate business soar to new heights. Here’s to your continued success in the ever-evolving world of real estate!