Episode 70 - Ed Zorn

Role Playing Buyer and Seller Objections – Post August 17th

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Are you struggling to navigate the post-August 17th real estate landscape? In this crucial episode, industry expert Ed Zorn joins us once again to address the top questions agents have about the recent DOJ investigations and their potential impact on commission sharing and standardized forms. 

Learn how to handle objections from buyers and sellers in this new consumer-centric model, as James, Keith and Ed roleplay market-specific strategies for adapting your listing presentations and buyer consultations. 

From understanding Civil Investigative Demands (CIDs) to data collection and compensation negotiations, Ed provides practical advice for success in the changing real estate industry. Don’t miss out on this valuable information that will give you an edge in the market. 

For a full history of Ed’s appearances breaking down the commission lawsuits follow these links:

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This podcast is produced by Two Brothers Creative 2024.