Here are the insights from episode 135 of the Real Estate Insiders Unfiltered podcast, featuring guest Jared James – a powerhouse coach and speaker. Jared shatters the myth of overnight success, revealing the vital role of consistent effort and embracing rejection. Learn his unconventional wisdom on building genuine connections, the power of visibility, and why the future belongs to those who adapt fearlessly.
Understanding Your Value as an Agent
One of the most powerful points Jared made was the importance of recognizing what we bring to the table as agents. When clients hire us, they’re not just getting a person to list their property; they are engaging someone with a distribution model, a network, and tools that can make all the difference in their selling experience.
- Utilizing Technology: It’s crucial to leverage real estate technology and tools that enhance visibility and accessibility for your clients. This can include the software we use and the systems we have in place to market properties effectively.
- Client Relationships Matter: We need to remember that we are not just in the business of transactions; we are in the business of relationships. Building strong, lasting connections with clients can lead to repeat business and referrals, which is essential in the real estate market.
Embracing Change and Competition
Jared discussed the ongoing “App Store-ification” of the real estate industry, where companies like Redfin and Mr. Cooper are reshaping how consumers engage with real estate. This competitive landscape presents both challenges and opportunities.
- Stay Relevant: As agents, we must adapt to new technologies and methodologies. If we don’t, we risk becoming obsolete. It’s essential to keep ourselves informed about market trends and innovations to provide the best service possible.
- Visibility is Key: Jared emphasized that visibility trumps ability. In a crowded marketplace, being seen and heard is crucial. Regularly producing relevant content can position you as a thought leader in your community.
The Importance of Communication
A recurring theme throughout the podcast was the significance of open communication with clients. As agents, we should strive to be the source of information rather than allowing misinformation to spread.
- Educate Your Clients: By proactively sharing insights about the real estate market, including trends and pricing, we can empower our clients to make informed decisions. This is especially crucial during uncertain times.
- Be Present: The relationship doesn’t end at closing. We need to maintain contact with past clients and keep them informed about market updates, property values, and opportunities. This will not only help us build a loyal client base but also enhance our reputation.
Addressing Industry Challenges
Jared also tackled the challenges our industry faces, particularly concerning Clear Cooperation Policies (CCP) and the ongoing debate surrounding them. He suggested that:
- Sellers Should Have Choices: It’s important for sellers to be aware of their options, including the possibility of selling privately. However, they must also understand the potential implications, such as reduced visibility and possibly lower offers.
- Be Transparent: If the industry can provide clear disclosures about these options, it allows sellers to make informed choices. This transparency can help mitigate concerns and build trust.
The Power of Rejection
One of the most impactful insights Jared shared was the idea that the most successful agents are often the most rejected. This perspective can be a game-changer for any real estate agent struggling with self-doubt.
- Embrace Rejection: Rejection is part of the process. Every “no” brings you one step closer to a “yes.” The more conversations we have, the better our chances of success.
- Keep Pushing Forward: It’s vital to maintain resilience in the face of challenges. Each setback is an opportunity to learn and grow.
Final Thoughts
The conversation with Jared James was a reminder that as real estate agents, we have the power to shape our narratives and influence our markets. By leveraging our skills, embracing change, communicating effectively, and recognizing our value, we can not only conquer our doubts but also dominate the real estate industry.
Let’s keep pushing ourselves to be better, to adapt, and to serve our clients with the utmost professionalism. As we continue to navigate the complexities of the real estate market, remember: Visibility trumps ability, and every rejection is a steppingstone to success.
