Episode 183 - Tom Toole

Agent Series 17: Tom Toole’s Real Estate Playbook: 500 Deals a Year

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Tom Toole leads one of the most productive real estate teams in the country and in this episode, he shares how they do it. From agent accountability to team structure, lead pillars to profitability, Tom doesn’t hold back.

With over 520 deals projected for 2025, Tom’s Philly-based team is proof that discipline still wins. But it’s not about hustle alone. It’s about structure, leadership, and systems.

In this episode, James and Keith get Tom to break down his 3 lead pillar system (that any agent can replicate), how he increased sphere deals by 42% in one year, the difference between hiring and developing leaders, his exact tech stack (Follow Up Boss, Shyft, ChatGPT, BombBomb, Gamma and why professionalism, not popularity, creates consistent closings.

Tom also shares his thoughts on AI in real estate, how to avoid vanity metrics, why team standards matter, and what it really takes to lead a top team in 2025.

Links mentioned during the episode:

Connect with our guest, Tom Toole:

Learn more about Tom Toole Sales Group

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