Levi Rodgers, Founder/Owner of the Levi Rodgers Real Estate Group, provides a deeply personal and compelling look at his life and business. He recounts his military career, which began when he enlisted at 17, eventually leading him to become an Army Green Beret. In 2009, during his last deployment in Afghanistan, his vehicle struck an IED; he was the sole survivor among four men under his command. After suffering severe physical and psychological trauma, Levi transitioned out of the military and found himself at a low point. His life changed because of a real estate agent who gave him “30 seconds of honesty” by advising him against buying a double-wide trailer, a moment that resulted in him later coming into more money than he had ever had, sparking his entry into real estate.
The Levi Rodgers Real Estate Group is structured around military discipline and systems, a necessity for managing nearly 300 agents across San Antonio, Austin, and Colleen, who closed nearly 1,800 transactions totaling $600 million in 2024. Levi employs a lean staff of 15 and focuses on creating systems around agent behavior, rather than trying to fight it. A core competitive advantage is his in-house desktop appraiser, a resource originally used for Zillow Offers, who provides a full, 30-page desktop appraisal for every listing appointment. This strategy, along with having an appraiser on staff for rebuttals, is designed to eliminate the price objection before it even starts and win more listings.
Levi discusses his firm’s deep investment in technology and mentorship. The customer journey, from internet click to closing, is meticulously mapped, utilizing a tech stack that includes Follow-Up Boss, Slack, and Shiloh AI. Levi is a co-founder of Shiloh, an AI tool born out of his frustration with agents and managers not wanting to listen to recorded phone calls. He emphasizes that AI won’t replace agents, but agents using AI will replace those who aren’t, noting a recent success where a simple prompt to a paid AI found a buyer a home that fit a strict $1,400 monthly payment requirement. For leadership and personal growth, he relies on a formalized military tool called the PACE Plan (Primary, Alternate, Contingency, Emergency) to manage complex decisions. His ultimate advice for agents is to stop overthinking and take action, as success is found by positioning yourself in the right room.
Links mentioned in the show:
Connect with Levi on LinkedIn, Instagram – Facebook or online at LRGRealty.com.
Office number: 210-331-7000
Levi@LeviRodgersGroup.com
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