Episode 46 - Ashley Stinton

How Emerging Industry Tech is Shaping the Future of Real Estate

James Dwiggins and Keith Robinson, recently featured a special guest who provided some invaluable insights. Let me share with you the key takeaways from the engaging conversation with Ashley Stinton, the Executive Director at NAR Reach.

The Ever-Evolving Real Estate Industry: A Brief Overview

The real estate industry is a vibrant and ever-changing landscape, encompassing real estate brokers, real estate brokerages, and, of course, real estate agents – the linchpin of the entire process. As we navigate through the exciting realm of real estate, it’s crucial to stay updated on the latest trends, prices, and laws that shape the industry.

Real Estate Trends and Market Dynamics

  • Trendspotting: Ashley Stinton highlights the importance of staying ahead of the curve. With a keen eye on real estate trends, you can position yourself as a forward-thinking agent, attracting clients eager for innovative solutions.
  • Market Dynamics: The market is in constant flux. Ashley emphasizes the need for real estate professionals to adapt and leverage technology to enhance their efficiency and effectiveness.

Navigating the Tech Wave: Insights from NAR Reach and the Power of Proptech

Proptech, or real estate technology, is a game-changer. It’s not about replacing real estate agents but enhancing their capabilities. Here’s a quick breakdown:

  • Proactive Approach: Ashley suggests being continuously present at the forefront with the latest tools. It’s about proactively embracing technology to meet the evolving needs of clients and staying relevant in a tech-driven landscape.
  • Exciting Companies in Proptech: Ashley sheds light on the burgeoning space of mortgage finance and lending, emphasizing down payment assistance, home equity plays, and solutions for first-time homebuyers.

AI in Real Estate: Hype or Reality?

AI’s Role in Efficiency:

  • Efficiency Booster: While AI has been a buzzword, Ashley stresses its role in enhancing efficiency rather than replacing REALTOR®. The focus is on displacing workload and automating tasks to make the entire real estate transaction smoother.
  • Age Tech on the Horizon: Looking ahead, Ashley anticipates the rise of Age Tech, emphasizing solutions for aging in place, senior living communities, and innovative technologies to assist in planning for the later stages of life.

The Road Ahead for Real Estate Professionals

Internal and External Pressures:

  • Evolution from Within: Keith Robinson envisions the next 36 months as a pivotal time for internal evolution within the industry. The response to external challenges will drive real estate professionals to level up their skills and capture market share.
  • Ashley’s Advice: Ashley’s advice for real estate agents is to identify their biggest time-suck – the inefficiency that holds them back. Tackling these areas head-on can result in time saved, reinvested into business growth, training, and recruitment.

As James Dwiggins aptly puts it, “It’s our job to say out loud what everybody is only thinking to themselves.” To stay in the loop with the unfiltered insights from real estate insiders, make sure to subscribe to the Real Estate Insiders Unfiltered Podcast. Your journey to success in the real estate industry is just a podcast away.

Remember, in this ever-evolving world of real estate, knowledge is your strongest asset. Happy listening and here’s to your thriving real estate endeavors!