How do you sell homes with offering 0% buyer broker compensation? In this episode, we navigate the real estate compensation landscape with Chris Cragnotti, Broker/Owner of G&C Properties, who successfully transitioned away from cooperative compensation before it was even required (November 2023). .
Chris shares his valuable insights on implementing these changes, including:
- Openly communicating with sellers about their options and potential risks
- Addressing buyer’s agent questions and concerns
- Providing historical commission percentages from his closed deals
- Emphasizing fiduciary responsibility and negotiation tactics from both seller and buyer perspectives
We also discuss the importance of transparency, disclosing buyer agent compensation, and having open conversations with sellers about market conditions and available options. By showcasing his successful experience, Chris encourages agents to embrace change and proactively adapt to the evolving industry.
Connect with Chris on LinkedIn or email him at [email protected].
Check out G&C Properties – YouTube or visit www.character-homes.com.
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This podcast is produced by Two Brothers Creative 2024.
